Episodes
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How to Beat “Goliath” Law Firms In Your Local Market (On a Budget!) — with Ron Latz
NOVEMBER 05, 2025
Forget the Yellow Pages. Law firm marketing is now a digital jungle! In this episode, Sasha Berson welcomes Ron Latz, a 15-year legal marketing veteran and the founder of LegalFenix. Ron has worn every hat in the industry, and today, he unpacks how your firm can outsmart big-budget competi...
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The $10M Law Firm Blueprint: How One Hire Changed Everything — with Tim Semelroth
OCTOBER 29, 2025
Most law firms never crack $10M. Tim Semelroth did. In this episode, Sasha Berson unpacks how Tim went from college mock trial student to managing partner of a 17-lawyer, multi-office PI firm. Along the way, Tim ran his own PPC and TV ads before making a game-changing hire that scaled RSH ...
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From Burnout Lawyer to 3-Day Workweek CEO (Making Millions) — with Jordan Ostroff
OCTOBER 22, 2025
Failure — true failure — is staying stuck doing what you don’t love. That’s the trap Jordan Ostroff found himself in: running a 6-lawyer firm, $200K in debt, and every problem landing on his desk. In this episode, Sasha Berson and Jordan discuss how he rebuilt everything, scaling to 25 emp...
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Scaling to 15 Attorneys in 7 Years: A Journey of Faith, Family & Service — with John Cannon
OCTOBER 15, 2025
A remarkable man on a remarkable journey! In this episode, Sasha Berson swaps insights with John Cannon, the brilliant founder of Cannon & Associates. John breaks down how he scaled a criminal defense and family law firm to 15 attorneys in under 7 years… while serving in the National G...
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The #1 Law Firm Time Killer and How to Escape It – with Manny Griffiths
OCTOBER 08, 2025
What if you could handle 50% more cases without hiring? In this episode, Sasha Berson chats with Manny Griffiths, co-founder of Hona, a game-changing communication tool for busy law firms. Most attorneys waste 2-3 hours a day on status calls, emails, and repetitive updates. Manny reveals h...
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The Legal AI Tool That 2X’d His Revenue — with Travis Easton
OCTOBER 01, 2025
A must-hear AI story for the ages! Travis Easton, attorney-turned-founder of AI Demand Pro, cut demand letter prep from 3 days to just 10 minutes, and doubled his firm’s revenue. In this GLF Podcast episode, Travis reveals how his AI-powered system ge...
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The “Banking” System Used by the Top 1% to Get Filthy Rich — with M.C. Laubscher
SEPTEMBER 24, 2025
What if your money could grow, stay liquid, and pay you interest… at the same time? In this eye-opening GLF Podcast, M.C. Laubscher, CEO of Producers Wealth, breaks down the exact financial system ultra-wealthy families have used for 170+ years. Disco...
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From $3M to $12M: How to Scale Your Law Firm — with Keith Dyer
SEPTEMBER 17, 2025
What does it take to 4X your law firm’s revenue in just three years? Join Sasha Berson as he speaks with Keith Dyer, founder of LEXGRO, who helped one firm scale from $3M to $12M with bold marketing, smart budgeting, and a full-funnel strategy. Keith ...
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How Law Firm Owners Can Ditch the Burnout and Delegate Smarter — with Allison Johs
SEPTEMBER 10, 2025
Are you a burned-out law firm owner, minutes away from calling it quits? You’re not alone. Join Sasha Berson as he speaks with Allison Johs, founder of Legal Ease Consulting, who knows that struggle firsthand. After making partner at a fast-growing firm in her early 30s, she quit with no b...
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How One IP Lawyer Went from $0 to $1.4M in Year 1 — with Daniel Scola
SEPTEMBER 03, 2025
The inspiring story of how Daniel Scola left a cushy corporate job, turned down a role at Johnson & Johnson, and built one of the biggest IP law firms in the game… from his home office! In this GLF Podcast episode, Daniel breaks down how he landed his first client in 2 weeks and went o...
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